Sunday, December 27, 2009

Dag Nab It! Spelling Counts!

So, I'm doing maintenance on all my email accounts today, getting rid of all the account-clogging ads and appeals. One such ad had me laughing and crying at the same time--laughing at the absurdity and crying about the sad state of those who attempt to write in English.

The subject line clearly stated: "Lowlife insurance rates like you've never seen before." Say what?! It had never occurred to me before that lowlifes would have trouble getting regular insurance and would be required to purchase insurance specially tailored for their needs. In a strange way it even makes sense: lowlifes are liable to involve themselves in risky undertakings, so they should be paying extra.

For anyone who still doesn't get it, what the ad should have said was "Low life insurance rates." At least I can be thankful that it wasn't one of my students who penned this gem.

6 comments:

SubWife said...

thanks for a good laugh!

Temima said...

Hilarious! I wonder what kind of response they are getting. Unfortunately plenty of lowlifes out there.

Eli said...

dag nab it? A new one for me. Do I want to know what it means?

ProfK said...

Eli,
It's a euphemism for when you want the emphasis of some less acceptable words without having to use them.

Trudy said...

Funny! Could be taken another way though--insurance for the rest of us to protect ourselves against the affects of lowlifes.

Ookamikun said...

If it's spam, it's probably on purpose. Especially if more spelling mistakes in the email itself. It's done to try and defeat the spam filter.